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Fred Perry: A British Icon

Start Date 10 June 2022
End Date 19 June 2022
Venue Design Museum
Location London, U.K.
Curator Maria McLintock
A display of Fred Perry shirts. Two shirts on the left of the photo, one in two-tone blue striped and the other a chequered green pattern - are against a backdrop collage of Perry playing tennis. Ther other shirts are displayed in vertical light boxes.

Celebrating 70 years of the Fred Perry polo shirt, discover the legacy of Britain’s most enduring sportswear brand. From the company’s tennis beginnings to its contemporary designs, discover how the cultural significance of the Fred Perry polo shirt has evolved, resonating globally.

This free exhibition follows the story of the brand’s sporting founder and its importance to subcultures through a new installation of original objects, design process and specially commissioned films.