I Changed my Mind
An art exhibition exploring the private theatre of online shopping. Artists subvert consumer rituals, revealing the absurdities behind desire, disillusionment, and digital commerce.
About
Set within the domestic interior of a Camden flat, I CHANGED MY MIND makes visible the private theatre of online shopping within the familiar space of the home.
Ad-fuelled desire for fashion trends drives escalating patterns of consumption. As these commodities are worn on the body, they shape self-perception and social identity. Yet once delivered and unboxed, their initial allure often fades – giving way to disposal and the compulsive pursuit of something new.
Bringing together artists who reimagine this cycle of desire and disillusionment, the exhibition subverts the language of commerce, unveiling the absurd and unsettling rituals that underpin contemporary consumer behaviour.
Artists:
Sophie Cunningham
Alex Frost
Hannah Knox
Sophie Percival
Curated by Sophie Cunningham & Joanna Thomas
Supported by Bow Arts